About Tourism Squamish
Tourism Squamish is a non-profit, community destination management organization (DMO) responsible for destination marketing, visitor services, destination management and stewardship, industry support and tourism advocacy.
We promote Squamish through targeted consumer marketing and media relations, operate the Visitor Information Centre at the Squamish Adventure Centre, and support visitors both in-destination and through our digital channels. Our work also extends beyond promotion to helping manage the impacts and opportunities associated with tourism through destination planning, research and insights, visitor education, stewardship initiatives, industry partnerships and advocacy.
Governed by an industry-appointed Board of Directors, Tourism Squamish works closely with local businesses, the District of Squamish, regional and provincial partners, and the community to support a strong visitor economy while ensuring tourism contributes positively to Squamish as a place to live, work and visit.
About Tourism in Squamish
Tourism in Squamish is about more than unforgettable adventures. It supports local businesses and jobs, contributes to the community and to quality of life. Explore the latest research and insights on visitor spending, economic impact, resident perspectives and more to discover the bigger picture.
What Drives Us
Learn more about our organizational approach, values and priorities for the year ahead.
Supporting Local Businesses
The tourism sector in Squamish continues to grow and evolve. We represent and advocate for more than 150 businesses.
Careers With Tourism Squamish
Join the team at Tourism Squamish and help shape the future of our vibrant, adventure-filled community.
History of the Logo
The ‘Eye of the Creator’ logo is inspired by the rich Coast Salish culture. Developed in consultation with the Squamish Nation, this logo represents our past and future, our connection to the outdoors through the sky, wind, land and water, and our diversity.
Our Team
| Lesley Weeks Executive Director |
| Courtney Dashper Senior Manager, Destination Planning & Insights |
| Kate Sirach Marketing and Membership Manager |
| Nikki Johnston Communications and Stakeholder Relations Manager |
| Linda Affolder Research & Insights Manager |
| Josef Tooke Visitor Services Manager |
| Jen Reid Social Media and Content Specialist |
Board of Directors
- Adrian Blachut, Brackendale Art Gallery
- Anthony Lamb, Executive Suites Hotel & Resort
- Christina Metherall, Rise Mountain Adventures
- Jason Fullerton, Cheakamus Centre
- Jeremy Roche, VentureWeb
- Ken Bailey, Squamish Canyon
- Kirby Brown, Sea to Sky Gondola
- Matt Upton, The Broken Seal
- Rebecca McCleery, Canadian Coastal Sailing
- Rodney Wilson, Airhouse Sports Academy
- Shaun Veltkamp, The Hive MediaWorks
